Beyonce New Adidas Gear Is #OutNow

 

Beyoncé's second Ivy Park x Adidas apparel collection is dropping online Thursday, a day ahead of its release in stores.

The athleisure line, dubbed "The Drip 2 Collection," comes nine months after the first installment of Beyoncé's Ivy Park x Adidas gear, which sold out almost instantly when it dropped at the start of the year.

Online sales were set to begin at 4pm ET on the Adidas Ivy Park website. Prices range from about $25 for accessories and up $200 for apparel.

The collaboration is a continuation of Adidas' (ADDDF) strategy of leveraging non-athlete influencers to work as "creative partners" for limited capsule collections of its athletic wear. Scarcity and celebrity have proven a winning combination for Adidas' high-profile collaboration with Kanye West's Yeezy label.

M.T.G. (@Real__MTG) f/ Dreezy (@dreezydreezy) & Papii Steez (@PapiiSteez) - "Lyin Eyes"

2020 has been a good year for Chicago’s M.T.G. Following his last record “Only Fans”, he now brings "Lyin Eyes" with support from Dreezy and Papii Steez. The 3 artist came together to address love as well as infidelity in this song. Telling the males and females perspective. M.T.G. is cool and reserved. Dreezy flows about vivid flashbacks. Papii Steez lets us know how much he appreciates a toxic relationship. "Lyin Eyes" is relatable to everyone at some point in their life.

Drunk Lord (@Drunky1300) - "Bruddas Freestyle" | Directed by @PassportTrace

The Zone 13 double 0 , veteran "Drunk Lord" aka "Drunky Fontaine" is back with his latest Visual to " Bruddas Freestyle" off the new project " Balling Like Im Smoke " a dedication to his fallen comrade. Dropping on Halloween, Teaming up fellow #1300 brethren "Shoe Diddy" on several tracks , Drunk let it be known that the name of his fallen brother will continue to live on through him an his movement. So press and zone out.

Toinne (@OVOTOINNE) - "Stay Serene" (Album)

Chicago rapper Toinne released his debut project, Stay Serene, today. On the project, Toinne touches on his lavish lifestyle while not forgetting to highlight the hard work and resilience, both mentally and emotionally, that got him there. After influencing the industry by delivering the visuals behind some of Chicago’s most prolific artists, Toinne is now transitioning his gift of capturing the moment into cinematic storytelling of his own. Born and raised on the west side of Chicago, Toinne continues to leave a creative legacy in one of the most creative cities. From being an active piano player since the 8th grade to having an authentic eye for shooting cinematic music videos. Toinne has always been musically inclined and used his talent as a videographer as a gateway into the music industry. Beginning his journey in 2013 at Elevator Magazine, he rose from an intern videographer to becoming a go-to creative figure in the industry shooting visuals for Chicago’s prolific artists like G Herbo, Calboy, Valee, Lil Durk, Jeremih, A Boogie wit da Hoodie, Bankroll Fresh, and Zona Man, and more. Outside of his visual work, Toinne continued to foster his passion for music and now collects all of his experiences into a sonic vibe.

Drake Says Jay Z Killed Him On His Own Song

 

Jay-Z was right about Drake’s career. ⁣You’re going to get criticized in whatever you do. ⁣Drake has dealt with this his entire career. ⁣

⁣

Jay-Z predicted it on this record that he’s referring to. ⁣Yet, here we are. ⁣Still in Drake season while he’s cemented himself as one of the greatest artists ever. ⁣The anticipation of criticism can be debilitating. ⁣

Jennifer Lopez Talks Being Stereotyped at Auditions and More

From a veteran stripper in "Hustlers" to an international Tejano superstar in "Selena," Jennifer Lopez has played an array of personas on the big screen. 

But that wasn't always the case. 

The star, 51, revealed during Variety's Power of Women Conversations by Lifetime Wednesday that she was typecast as "the maid, the dishwasher" earlier in her career.

"I was like, 'I don't want to do that,' " Lopez explained. "I had to kind of break out of that and convince somebody to put me in the first romantic comedy, which I think was 'The Wedding Planner.' (Director) Adam Shankman put me in that movie.'"

Ohio Rapper Nasty V Releases His New Ep "Norfland"

Ohio rapper Nasty V drops off his dope new EP titled Norfland. Grabbing features from Von Graves & LV$, Norfland is a highly eclectic collection of songs with no two songs sounding alike. Overall the production of Norfland is retro, boom-bap, and sample-based – honestly, there's a little bit of everything on this new project. Drawing inspiration from the golden era of hip hop, you can hear the influence of 90’s rap sneaking through on multiple tracks. Nasty V himself has a unique delivery – a little choppy and unorthodox V makes his work to his favor and adds to his uniqueness. His debut project with USIC Brand, we’re hoping for great things to come for this up and coming artist. Follow Nasty V on Instagram and be sure to stream Norfland again or now on all digital streaming outlets.

FK Lee (@FKLeeBOS) - "All Good"

‬All good is a tale of the struggles of life and love alike. FK Lee brings out the soul in this upbeat, guitar driven bop and taps into his sensitive side. The track is quite reminiscent of an early 2000s Nelly or Ja Rule type vibe by taking this approach of not being too hard to love but understanding that it is indeed hard to love. Having a tough time? Stuck? Or just plain out of it? Well…that’s what this song was made for! A ballad about the struggles of life & love alike. All in all, he’s left speechless about what to say about the battles he’s facing with living and loving but is here with a love letter to provide some reassurance that it’ll always be All Good...