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Wednesday, September 7, 2016

Diddy Reigns Supreme As Hip-Hop Cash Kings

Forbes is back with their Hip-Hop Cash Kings list, and for the second consecutive year, Diddy reigns supreme. The hip-hop mogul sits atop the list, raking in a cool $62 million over the past year. Much of the money isn't from music, but rather his very lucrative Ciroc vodka deal and other ventures. However, he hasn't let the stage entirely as his Bad Boy Reunion Tour runs through the fall.

Coming in second is Jay Z, earning $53.5 million over the past year. Hov cashed in on his Roc Nation entertainment company, Armand de Brignac champagne, D’Ussé cognac and other ventures. Rounding out the top three is Dr. Dre, pulling in $41 million. Its been two years since he scored the highest single-year payday in history for any living celebrity, mostly from Apple's $3 billion Beats buyout. Though he's no longer No. 1 like he was in 2014, he's still pocketing cash from the deal and from NWA's biopic Straight Outta Compton.

Since 2007, the first year of the Hip-Hop Cash Kings list, three of the top earners have remained the same. Ten years ago Jay Z topped the genre’s high earners with $34 million, ahead of third-ranked Diddy ($28 million) and Dr. Dre (No. 5, $20 million). Ten years later, those three still comprise the top spots, though in 2016 each one more than doubled their dollar take-homes from 2007′s tally. Over the last decade, Dre is the highest-earning hip-hop act with $923 million pretax, Jay Z is ranked second with $501.5 million, and Diddy is third with $435 million.

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