Top 5 Tips To Help You Manage Your Online Reputation

If others are talking about your brand online, you better hope they are saying nice things. Are you listening to what they are saying? Your online presence on social media plays a critical role in how others perceive you and your business. If people are happy with and like you, others will know. In the same vein, If they are not, others will know this too.

If you are not proactively building and managing your online reputation, you better get started. People love to share negative opinions and what they say travels like the speed of light. Businesses that do not catch and react promptly to what unhappy customers are saying about them, risk loss of business.

Tips For Approaching Blogs With Your Music

It may sound obvious but read the descriptions that are included in The Music Blog Directory and focus your time and energy on blogs that fit your style of music.

Hit the link, go their website and read the last few posts, you may just discover a new blog to follow. Remember that you are asking the blogger to become your new fan, so it could certainly help your cause if you have already returned the favor.

Some blogs have strict music submission guidelines. Music submissions are a part of the game. It is also another way for a blogger to test if you have taken the time to read their blog or not.

Please don't mass email blogs! Take the time to Take the time to craft each individual email, address them by name, include a few personalized details you've learned through your research or casually mention a post of theirs that you enjoyed. 

You are asking the blogger to take the time to listen to your music and hopefully write a review, take the time to  personally email each blogger which is why we included this information in The Music Blog Directory.

One of the worst mistakes to make is to send a generic email around to a list of bloggers.

Subject Lines are like tricky first dates. Awkward but necessary and if you make a bad first impression then it can be difficult to recover!

It is best to keep subject lines simple, descriptive and personal. The ideal number of characters in a subject line is typically considered to be between 20 and 35.

You want the recipient to know right away exactly why you're emailing. If your subject line doesn't grab the person, your message is likely to get deleted on the spot. Avoid ALL CAPS, jargon, and the term "Press release" in the subject line. 

Universally all the bloggers said they delete any emails that have "Press Release" in the subject line. Plus they get annoyed with all caps and industry jargon. Don't plea with people to "Open Me!"

Bloggers receive hundreds and hundreds of emails a day so do not be disheartened if you do receive a response on your first try. Chances are they have not even read your email. Don't overwhelm them with long windy emails...you have 3 sentences to catch the bloggers attention so keep it short, sharp, genuine, interesting and to the point.

We have all heard the phrase "what's the story" and no that's not where did you grow up and what ashes your music rose from (unless of course you grew up on a remote part of Antarctica and learn to play music in the ashes of the fire that kept you alive in the cold harsh winter)

"The Story" is simply what makes you and your music different from every other band out there.

Get Your Status Up Grinding

Are you playing to increase your stats? As opposed to leveling up the character overall and giving them a boost to your presence. Get your status up in the streets while making a online presence of yourself to help get known.

1. Establish profiles on the major social media sites (Facebook, Twitter, Google+, Pinterest). Before launching any social campaigns, take time to figure out which social media site or sites your target customers frequent. Then set up pages or profiles on those sites -- and post content regularly, at least once a week. To centrally manage your social media posting, consider using a service such as Hootsuite

2. Create fresh, shareable content. "Business blogs are the most cost effective way to boost your organic traffic," says Lisa Chu, owner, Black N Bianco Children's Formal Wear. "Google loves original and valuable content. By [creating] informative articles, not only will Google reward your site, but people will organically start sharing your blog posts. [Just] remember: Write for your target audience not for Google.



3. Offer influencers/bloggers free product(s) in exchange for mentions and/or reviews. "When you first start your business, it can be difficult to direct traffic to your site," notes Chu. "A simple way to start a buzz around your product and website is to send out free samples to influential bloggers. Most bloggers will be happy to take your free sample and review it on their blog," she says. "Once the review goes up, there will be a link directly to your site. That link will give you a nice SEO boost on search engines" and will drive traffic to your site.

4. Follow and engage industry influencers on Twitter. "Build a Twitter following by favoriting and retweeting key people in your industry," suggest Amir Tarighat, founder & CEO, Superdense, a Web design and development firm. "Use Twitter's advanced search to find people located within a specific area related to your market and engage with them. You can also create Twitter lists of people in the markets you are trying to reach. Many times they'll engage with you or follow you back."

Top 5 Tips For Approaching Music Bloggers

This is all the information that you need to reach those lovely Music Bloggers who would take the time to post your submissions. We have provided you with the tools to get the job done. Check out some of the related information below to see if this fits what you are doing.

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