According to speculations, the brick and mortar stores will be designed for customers signed up to Amazon Fresh food delivery service. The latter is currently available for $15 a month on top of Amazon Prime’s $99 annual fee. Amazon has been offering its Fresh food delivery service in a number of locations across the United States since 2007 and now is rapidly expanding the service. For example, new cities across the United States were added: the service isalready available in its home Seattle, New York, Washington, Boston, New Jersey, Philadelphia, Stamford, Baltimore and California.
Amazon has also gone international in grocery delivery: this past summer the company launched outside of the United States for the first time and started offering grocery delivery in north and east London. Amazon Prime members can get this service in the United Kingdom for extra £6.99 per month. Financial experts report that Amazon collected annual sales of more than $100bn in 2015 – more than double the amount it could get just 4 years earlier. Amazon’s net income totaled $600m.